In one of Germany's first multi-user online promotion game participants could penalty shoot-out against each other, collecting penalty shoot-out points. A participant needed to find an opponent online: one in the goal, one on the penalty position. The result of the shoot was reflected in points, 11 penalty kicks needed to be played. The final point score of these 11 games resulted in a price code. Before the promotion, a secret price code was drawn and deposited by a notary.
