The Advantages of Co-operation Marketing

No matter if multi or single brand promotion, these are the advantages of our co-operation marketint approach at a glance:

• Partnerships with well-known brands and/or media for maximized promotion awareness and henceforth maximized awareness for participating partners
• Stronger penetration of target groups common to all partners
• Multiple, parallel exploited communication channels through all partners aiming at one promotion target (integrated marketing)
• Positive image transfer amongst participating partner brands and promotion of an innovative brand image
• Generation of added value for customers
• Increase of customer retention through joint customer retention efforts
• Access to partner brand customers including cross-selling effects and opening up of new distribution channels
• Higher promotional reach through joint communication efforts at split costs (low CPT)
• Less staff and money needed for promotions through co-ordination and roll-out by gateone®