Brand Co-operations

Brand Co-operation means the effective co-operation of at least two brand partners. Through the co-operation a high added value is generated for both participating partners and their respective customers. Through a win-win Situation and exploiting of synergies, available resources can efficiently be maximized.

One-to-One

Single Brand Promotions (Stand-Alone)

The mechanics:

  • One promotion together with a second brand partner
  • One defined target group
  • Integration of a media partner possible
  • Use of various communication channels wherever possible

 

Multi-Brand

Overview of the advantages:

  • One central topic
  • One defined target group
  • Affine brand partners
  • Associated media partners (print, TV, radio, online)
  • Several, parallely used marketing instruments

 

Medien-Kooperationen